Which of the following would the reader find most persuasive?
a. The printer can produce pages per minute.
b. The printer produces quality printouts.
c. The new laser printer costs only $
d. You probably want to have a laser printer in your own office.
e. Your printouts will look like they've been published professionally with the new laser printer.
Answer: Your printouts will look like they've been published professionally with the new laser printer.